General Articles

The Relevance of B2B Focus Groups in the Future of Market Research
Financial Modeling – How Does it Help Mid-Size Companies?
Cracking 'Big Data' and the New Game Changing Techniques
Mutual Fund Managers and Their Love for Data Analysts
Right Competitive Strategy by Knowing the Best Marketing Medium for Your Business
Research on Prescription Drugs. Taboo or Revelation to Scientists?
Competition Analysis. The best time to launch a product!
Patent Research – Compulsory Economics for Organizations
Genomics and Proteomics – Insights for a Biomedical Database
ROI on Offshore Financial Analysis. Is Efficiency Guaranteed?
Case study on Secondary Research on Automotive Manufacturers
How to Get Key Opinion Leaders in Your Database
Media and Blog Monitoring – The New Data Points for Brand Recall

Academic Articles

Importance of SWOT Analysis While Taking Key Business Decisions
How to Read and Interpret I-MR Charts
Central Limit Theorem
Mean Hypothesis Testing for Large Samples
Difference Between X-Bar and R-Chart and How They Are Used
Regression Analysis - Logistic vs. Linear vs. Poisson Regression
What is Pareto Chart?
What is MANOVA?
What is Logistic Regression?
What is Frequency Analysis?
What is F-test?
What is t-test?
What is Conjoint Analysis?
What is Chi-square Distribution?
What is Time Series analysis?
What is Discriminant Analysis?
What is Correlation?
What is Analysis of Variance?
Confidence Interval vs. Tolerance Interval vs. Prediction Interval
Difference between Normal, Binomial, and Poisson Distribution

Resources Articles

Customer Behavioral Analysis
Customer Demographic Profiling
Perceptual Mapping Models
Optimizing Your Brand Positioning Against the Market Leaders
Index Modeling for Quantitative Models
Evaluate Quantitative Performance with Performance Analysis
Portfolio Analysis to Supplement Top Management's Intuitive Business Judgment
Blockchain Technology – How It Affects Your Business
Multivariate and Bivariate Analysis
Choosing the Right Business Valuation Method
How to Research a Company?
Investment Research Process
Primary Market Research Methods
Measuring and Monitor Social Media Effectiveness
Customer Intention and Purchase Analysis Survey
Research Optimus’ Approach To Competitor Analysis
Price Setting Survey and Demand Elasticity Analysis
Industrial Analysis - The First Step to Profile Your Customers
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